10 Effective Ways To Make Your Boss Like You
Dan Schawbel is the leading personal branding practiced for young professionals. Read total profile
People you know or have never met yet are googl'ing y'all. Allow's confront it, you're even google'ing yourself! At the end of 2007, the Pew Internet Research Team found that 47% of people search for information about themselves online (Self-Googling), which was more than double 5 years ago. It'due south a pretty safety bet that percentage has climbed to over 50 or 60% by this yr.
Some people might can it ego-surfing, but it'due south actually a proficient practice to run across what results come up up for your name. Your teachers, friends, family unit, boyfriends and girlfriends and coworkers are google'ing you either for fun or considering they want to learn more nigh you. Hiring managers want to see if you lot have a make clean record in Google, which is your permanent record because every motility you make (yes even a blog annotate) is stored at that place forever. Before I went on a second date once, the girl Google'ed me. If she hadn't liked what she saw, the 2d date wouldn't have happened. Endeavour doing it correct now and run across what yous get.
There is no hiding from Google!
Google keeps track of simply near everything you do on the cyberspace. Information technology patrols and captures your online behavior, such every bit when y'all post on your web log, tweet using Twitter, join social networks, annotate on other blogs, write articles for online news sources and more. Bated from the content y'all create and distribute over the internet, other people are talking about you, which means that Google has a complete picture (nearly similar an autobiography) of your life. In the digital age, Google is your resume, your permanent record and a journal of your life. Your children and children'due south children will be able to find out everything almost you when they grow older. "Mom, look what I just found out about Dad in Google." Your personal make can't hide from Google. There is one major exception to this though.
Common names
If your name is common, such as Mike Smith, then information technology will be very hard to ain your Google results. There are over 54 million results for "Mike Smith" in Google. Yous won't be able to compete with the athletes and musicians on the offset few pages. If your life goal is to rank in the superlative ten results, that may be doable, if y'all either go very famous or work extremely difficult at building content each and every day for your unabridged life. At the age of threescore you might find out that Google inverse their algorithm and yous'll lose all that hard piece of work. The point beingness is that you lot'll have to differentiate your name in order to rank high. I typically recommend you utilise your eye name or a nickname in this case. The worst case scenario is that you change your proper noun completely ;).
Celebrity names
Celebrities are very fortunate considering they get mass media attention, which ways traditional media sources (NY Times, ABC News) write articles nearly them. These sources rank extremely high in Google. We're talking Google PageRank'south of 8 and higher! Your weblog posts about these celebrities will never end up on the peak xx results for their proper noun unless you are Perez Hilton. If your name is the same as a celebrities, y'all are in large trouble. Try searching for Christina Aquilera (21 million results), Britney Spears (88 million), Lil Wayne (xl million) and other major celebrities. Personally, I don't take any friends with these names, but even with C-level celebrities, you don't stand up a chance. If you lot are stuck with a celebrity name, I suggest that you lot build your brand around an surface area of your expertise or interest and connect information technology to your brand name.
Unique names
While growing up, yous might have been made fun of people of your unique name considering it was "dissimilar." Although you were ostracized and fabricated fun of, right now y'all get to laugh at everyone else! With a distinct name, you are able to easily manipulate the results for your name on search engines. When you go to your high school reunion and run across your friends, you'll get the last express mirth because yous can exist visible and command perceptions, while they simply cannot. When you Google your proper noun, whether you have results that reflect your make, you'll see how hard information technology volition be to rank high for it or not. Depending on the competition, it may take yous a few days or a few months. Over time, if you work very hard, you'll ain the top ten results for your proper noun.
In my next post, I'll talk virtually what you can do to gain control over your Google results and permit your personal make polish through.
Featured photo credit: Adam Winger via unsplash.com
Source: https://www.lifehack.org/articles/work/10-effective-ways-make-your-boss-like-you.html
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